5.13.2010

Jennifer Aniston to Release Fragrance

Jennifer Aniston's Lolavie Perfume Ad
Jennifer Aniston, is set to join the likes of  Halle Berry, Elizabeth Taylor, Beyonce, and Jennifer Lopez as stars with their own perfumes. Aniston however, plans to take a different approach. She told WWD last week that her perfume Lolavie will be a “nonperfume perfume.”
Aniston’s first scent which will be released this June to Harrods in London, and then throughout the rest of the U.K. in July, will hopefully hit the U.S. by fall. A 50 ml bottle will cost around 30 pounds, approximately $50.
Aniston described Lolavie to WWD as “sexy and clean.” She wanted it to smell natural, subdued. She even said she doesn’t wear strong scents anymore.
Because you’d be hard pressed to find someone more natural in Hollywood than Aniston, I’m sure this perfume won’t be the only sweet scent deal for her.

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